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Technological transformation to enhance northern Australia’s beef industry

MEDIA RELEASE

 

16 January 2025

 

“Data-driven technologies offer not just a pathway to resilience, but an opportunity to enhance sustainability, unlock markets, and attract much-needed investment for producers in the north.”

– 2022 Nuffield Scholar, Munro Hardy 

 

A Northern Territory beef producer has travelled the globe to explore how advanced agricultural technologies can boost productivity and sustainability, while improving market access and social licence for Australia’s northern beef industry. 

 

Munro Hardy, a 2022 Nuffield Scholar supported by Australian Agricultural Company (AACo), S. Kidman & Co, Consolidated Pastoral Company (CPC), and Elders, visited innovative farms and organisations across seven countries to identify tools and strategies that could revolutionise production systems in the north.


Munro’s research was driven by the urgent need to address challenges such as low weaning rates, methane emissions, and social pressures surrounding live export. 

 

“By integrating technologies like satellite imagery, precision irrigation, soil health monitoring, and carbon accounting, we can improve efficiency and demonstrate sustainable practices,” Munro said. “This will help producers access new markets, secure investment, and meet growing consumer demand for transparency and ethical production.” 

 

Through his travels to countries like Zimbabwe, Israel, New Zealand, and the USA, Munro explored cutting-edge tools such as methane-reducing feed additives, livestock management systems, and biodiversity credits. He emphasised the importance of collaboration across the supply chain to maximise the impact of these innovations.

Examining potato crops in Zimbabwe and discussing the need for rotating crops to control blight.

 

“From satellite imagery that monitors pasture biomass to wearable sensors that track livestock health, I saw firsthand how data can guide better decisions and improve outcomes across the supply chain,” Munro said. “But the key takeaway is that collaboration is essential—sharing data and insights benefits everyone, from producers to consumers.” 

 

Munro’s report highlights the role of sustainability and transparency in regaining public trust and opening up premium markets. By showcasing ethical practices and leveraging data to prove carbon neutrality, sustainable grazing, and animal welfare standards, producers can differentiate their products and achieve premium prices. 

Agroforestry in Vanuatu


“Social licence is more than a buzzword; it’s about maintaining the support of consumers, financiers, and regulators,” Munro said. “The NT has immense potential, but we need to tell our story better—backed by data and innovation.” 

 

Munro’s research also outlines how diversification through cropping, agroforestry, and carbon farming can create new revenue streams and strengthen resilience against market and climate challenges. 

 

Munro is excited to share his findings with the broader northern agriculture community. He believes his report provides a roadmap for integrating technology and sustainability into existing systems.

A community workshop hosted at Carbeen Park in Katherine, NT, focussed on soil health and technology

 

“The future of the northern beef industry lies in transparency, traceability, and collaboration,” Munro said. “By adopting these practices, we can build a stronger, more resilient sector that benefits producers, communities, and the environment.” 

 

Munro’s full report is now available on the Nuffield Australia website and provides practical insights for producers, policymakers, and investors to foster innovation and sustainable growth in the north. 

 

Munro recently presented his research at the 2024 National Conference in Launceston, Tasmania, and a link to his presentation can be found here.

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